A minimalistic take on the all-classic
A film fashion-capsule of the all-classic model shoe I-5923 (formerly known as Iniki).
In a minimalistic environment, Adrianne Ho, Jackson Wang, and Yang Mi reveal a mix of comfort and style through a game of mirrors in a clash between modern and retro.
Can something be modern and retro at the same time?
With a dynamic game of mirrors, the film shows both the modern and retro sides of INIKI, a metaphorical yet also literal reflection of its 70’s vintage culture DNA.
Services Film Creative Director
Client Adidas / Resn
Prod Hypebeast
Director Crystal Choi
